WWE-UFC Merger: COO hints at turbulent times; likely to layoff WWE superstars

According to estimates, UFC is worth roughly $12.1 billion, while WWE came in at $9.3 billion in the same range.

WWE-UFC Merger: Endeavor COO hints at turbulent times; likely to layoff WWE wrestlers

Mark Shapiro, COO of Endeavor, discussed how to identify cost efficiencies and hire the best employees moving ahead.

Shapiro stated, “Everything from human resources to finance to law to communication creation to distribution and marketing.”

Cost synergies would be there in every sector, the 52-year-old said.

The strongest and brightest teams will be integrated, then finally highlighted and appointed.

Dana White touts benefits of UFC-WWE merger, but ‘there won’t really be any type of crossover’ ,#wweufcmerger #ufc #ufctwitter pic.twitter.com/ZFoB7bTLpY

— ringside hub (@RingSidehub) April 6, 2023

Both the WWE and UFC brands will be combined into a new publicly listed corporation called “TKO.”

When Endeavor acquired UFC, the stock price of the company has likewise constantly increased. Shapiro has also previously said that Endeavor will follow the UFC’s example when it acquired the business in 2016 alongside WWE.

Prior to effectively expanding into other sectors like tennis competitions with stakes in the Madrid Open and Miami Open, Endeavor began by representing actors and television personalities.

When Vince McMahon, a former WWE chairman, returned to the organisation after taking a break due to sexual misconduct claims made against the 77-year-old wrestler, he was instrumental in the merger.

Many wrestling fans want McMahon fired because of the controversy surrounding the cover-up hush money he gave the wrestlers in exchange for their quiet.

According to sources, Endeavor was well aware of the fans’ wishes regarding the position of McMahon within the organisation.

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