Islam Makhachev vs Alexander Volkanovski: Logan Paul and KSI signed a multi-year contract that will make PRIME the official sports beverage of the UFC. In 2022, the YouTuber duo launched their energy drink business, quickly becoming incredibly successful. With the next UFC 284 pay-per-view event, the brand makes its MMA debut on the most effective promotion. As a picture of their hydration PRIME bottle was printed on the octagon canvas, KSI and Logan Paul posed for it. Follow the latest UFC 284: Makhachev vs Volkanovski Updates with InsideSport.IN
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Logan Paul and KSI pose inside the UFC octagon
Logan Paul and KSI are at the top of their game. The well-known YouTubers who became athletes are expanding their brand PRIME and using UFC as their platform. The timing of UFC 284 also allows Paul and KSI to advertise their product directly. In the UFC octagon, Logan recently uploaded a photo of himself posing with the KSI. The canvas had the Prime Hydration advertising printed on it.
Logan Paul captioned the picture with a shock emoji, writing, “On the canvas. Still can’t believe Prime is the official sports drink of UFC.”
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The renowned “Blue” and “Red” corners of the octagon will be renamed “Prime Hydration Recovery Zones” as part of their agreement with the UFC, and new Cornerman stools will be available with the PRIME logo as well.
CHECK Islam Makhachev vs Alexander Volkanovski details
The seventh champion-versus-champion contest in UFC history will occur in Saturday’s main event between Islam Makhachev and Alexander Volkanovski.
Following their ceremonial weigh-ins on Friday, Islam Makhachev (23-1 MMA, 12-1 UFC) and Alexander Volkanovski (25-1 MMA, 12-0 UFC) participated in one final stare-down before their main event showcase.
Before fight day, both men had been assured yet polite, and nothing about that had changed as they took one last look at one another.
At UFC 284, PRIME will make its official debut. It will feature a featherweight title battle between Yair Rodriguez and Josh Emmett and the main event between Alexander Volkanovski and Islam Makhachev.
