Most Valuable Celebrity: Virat Kohli surpasses MS Dhoni, Ranveer Singh to become ‘Most Valuable Celebrity’, brand value soars past 1400 crores

Most Valuable Celebrity: IPL 2022 Live – Former India and Royal Challengers Bangalore skipper Virat Kohli has become India’s most valuable celebrity. According to a recent study, the 33-year old’s brand value has gone past 1400 crores and he has pipped former Indian captain MS Dhoni in the list. Follow RCB vs KKR & IPL 2022 Live Updates on InsideSport.IN for more updates. 

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Most Valuable Celebrity: Virat Kohli surpasses MS Dhoni, Ranveer Singh to become ‘Most Valuable Celebrity’, brand value soars past 1400 crores

Most Valuable Celebrity: Virat Kohli becomes the ‘Most Valuable Celebrity’ as brand value goes past 1400 crores, pips MS Dhoni

Most Valuable Celebrity: Virat Kohli surpasses MS Dhoni, Ranveer Singh to become ‘Most Valuable Celebrity’, brand value soars past 1400 crores

Top 10 Most Valuable Celebrity list 

1. Virat Kohli – Rs 1,412 crore
2. Ranveer Singh – Rs 1,202 crore
3. Akshay Kumar – Rs 1,060 crore
4. Alia Bhatt – Rs 517.3 crore
5. MS Dhoni – Rs 464 crore
6. Amitabh Bachchan – Rs 411 crore
7. Deepika Padukone – Rs 392 crore
8. Salman Khan — Rs 392 crore
9. Ayushmann Khurrana – Rs 374 crore
10. Hrithik Roshan – Rs 368 crore

Most Valuable Celebrity: Virat Kohli surpasses MS Dhoni, Ranveer Singh to become ‘Most Valuable Celebrity’, brand value soars past 1400 crores

The study was conducted by multi financial compamy Duff & Phelps titled ‘Duff & Phelps’ Celebrity Brand Validation study 2021. Every year it provides a ranking of India’s most powerful celebrity brands based on brand values derived from their brand endorsement portfolios and social media presence.

The seventh edition of the study this year listed Virat Kohli’s brand value as Rs 1,412 crore and he tops the list, which is followed by Bollywood actors Ranveer Singh and Akshay Kumar. Cricketer MS Dhoni is ranked fifth in the list with a brand value of Rs 464 crore. Other cricketers in the list includes Sachin Tendulkar and Indian skipper Rohit Sharma find themselves at fifth, 11th and 13th spots respectively.

Most Valuable Celebrity: Virat Kohli pips MS Dhoni to become ‘Most Valuable Celebrity’, brand value soars past 1400 crores

With his number one position this year, Virat Kohli continues to maintain the top spot in the list for the fifth successive year, despite a dip in his value. According to the study, Kohli’s brand value has dropped down 22% in 2021 compared to last year’s report.

Most Valuable Celebrity: Virat Kohli surpasses MS Dhoni, Ranveer Singh to become ‘Most Valuable Celebrity’, brand value soars past 1400 crores