Indian Cricket Team Sponsor – MPL Fire 100 Employees: The slowdown is hitting Indian startups hard. Now it is being reported that Mobile Premier League (MPL), Official KIT Sponsor for team India has announced layoffs. MPL will let go of more than 100 employees as it exits the Indonesian market: Follow Indian Cricket LIVE Updates & India vs SA T20 Series LIVE Updates with InsideSport.IN
- MPL signed as Indian Cricket Team’s Official KIT Partner in Nov 2020
- MPL pays 65 Lakh per match as Official KIT Partner & 3 Crore per year as Merchandise partner
India vs SA T20 Series: Major relief for India and South Africa…
Indian Cricket Team Sponsor: Indian Cricket team ‘Official Kit Sponsor’ faces SLOWDOWN heat, fire more than 100 employees
MPL Fire 100 Employees – MPL Co-Founder Sai Srinivas informed about the move via internal memo to employees.
The Memo said the “philosophy of growth at all costs is now reversed” and that the “market is now rewarding profitable growth”.
Will Cricket Advertising get hit by SLOWDOWN? MPL is not the first cricket sponsor to get impacted by the current slowdown.
Some of the top sponsors of just concluded IPL 2022 also have now adopted a cost-cutting approach.
- Edtech brand Unacademy, the official partner of IPL 2022 and sponsor of Kolkata Knight Riders team, recently laid off around 600 employees which is about 10 per cent of the company’s total workforce.
- Meesho, the sponsor of IPL’s official broadcaster Star Sports and the Gujarat and Rajasthan teams, has laid off 150 employees from its grocery business.
- Swiggy sponsor for IPL Central & LIVE Streaming partner is also scaling down operations of its subscription-based morning delivery service SuprDaily
India vs SA T20 Series Schedule: Will Slowdown impact the series advertising? Meanwhile team India’s next assignment starts on 9th June against South Africa. India and Proteas will play 5 match T20 Series starting in Delhi on June 9th.
The series will be broadcasted LIVE on STAR SPORTS Network. It will be interesting to see that amid slowdown, will the advertisers back the series or give it a pass? Keep following the space.
| South Africa tour of India, 2022 | ||||
| Sr. No. | Day | Date | Match | Venue |
| 1 | Thursday | 9th June | 1st T20I | Delhi |
| 2 | Sunday | 12th June | 2nd T20I | Cuttack |
| 3 | Tuesday | 14th June | 3rd T20I | Vizag |
| 4 | Friday | 17th June | 4th T20I | Rajkot |
| 5 | Sunday | 19th June | 5th T20I | Bengaluru |
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