ICC Media Rights Tender – ICC WC LIVE Broadcast: After BCCI’s Rs 48,000 Cr plus windfall in IPL media rights, the International Cricket Council (ICC) will launch their tender for media rights on Monday. According to information available with InsideSport, ICC is all geared up to LAUCH Media Rights tender for the Indian Sub-Continent on June 20th: Follow ICC T20 World Cup LIVE Updates & Cricket News LIVE Updates with InsideSport.IN
ICC Media Rights Tender: After SUPER-DUPER IPL Media Rights Sale, ICC to…
ICC Media Rights Tender: After SUPER-DUPER IPL Media Rights Sale, ICC to launch media rights tender on MONDAY: Follow LIVE UPDATES
The ITT is for the Indian market only, with up to six packages available across TV only, digital only or a combination of both.
- For the first time ever, men’s and women’s rights will be sold separately.
- Prospective partners can bid for 16 Men’s events (over 8 years) and six Women’s events (over 4 years), totalling 362* and 103* matches respectively.
- Interested parties will be required to submit a bid for the first four years of men’s events. However, they also have the option of bidding for an eight-year partnership.
ICC Chief Executive Geoff Allardice said: “International cricket consistently attracts huge audiences and that is driving significant interest from broadcasters for ICC events.
“There has been significant growth in interest in women’s cricket over the last five years and we have made a long-term strategic commitment to accelerate that growth and unbundling the rights for our women’s events will play a huge role in that. We are looking for a broadcast partner who is excited by the role they will play in growing the women’s game and ensuring more fans than ever before can enjoy it.”
How the Interested Parties can BID for the RIGHTS?
The ITT will be released on 20 June, and interested parties need to email iccmediarights2024-2031@icc-cricket.com to access the tender documents.
A decision will be made by the ICC Board in September 2022. The ITTs for additional markets will be released following that.
The media rights tender FAQ can be found here.
ICC Media Rights Tender: After SUPER-DUPER IPL Media Rights Sale, ICC to launch media rights tender before the end of this month: Follow LIVE UPDATES
ICC Tender Media Rights: ICC Chairman Greg Barclay had told InsideSport during his visit to India that right after IPL Tender Process is over, ICC will launch its own tender.
“Well, from an expectation point of view, I am quite excited that there is interest in the rights. I think there are some very, very credible parties, parties that I think the ICC will be able to work with and they all will be able to contribute positively to the growth of cricket,” Barclary told InsideSport.
“Our process is not the same as the BCCI’s. We have got the process that we have got strong capability internally, we have taken external advice as well, so I am comfortable that the way we are approaching the tendering of media rights is probably the best process for the ICC at the moment.
Now InsideSport has learnt that the governing body is expected to float the tender sometime next week.
ICC delayed their release for the IPL media rights auction to be concluded, which ended on 14th June.
Disney Star India bagged the Indian sub-continent TV rights, while Viacom18 purchased the Indian sub-continent digital rights & international media rights.
Times Internet also emerged victorious with International media rights for US & MENA.
What events will be included in ICC Tender? The next ICC cycle for men’s cricket will include 4 T20 World Cups and 2 Cricket World Cups.
The world cups will be alternated with 2 Champions Trophy tournaments and 4 World Test Championship (WTC) Finals.
Women’s cricket cycle will see 4 T20 World Cups and 2 Cricket World Cups, along with 2 T20 Champions Trophy tournaments.
Disney Star had bagged the ICC media rights for an eight-year cycle from 2015 to 2023 for a whopping $2 billion.
The deal was almost twice the $1.1 billion that ESPN Star Sports a former joint-venture of Disney and Fox had paid for the 2007-14 cycle.
For the new cycle of rights all ususal suspects incumbent Disney Star, Sony Network, Viacom18 is expected to bid for the rights.
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