STAN, a comprehensive gaming and esports platform offers exclusive rewards, early access to events, and in-game assets, making it a go-to destination for gamers and creators alike. In an interview with Insidesport, Mr. Parth Chadha, Co-Founder & CEO of STAN shared insights on the future of Indian esports and STAN’s role in its growth.
What is the company’s vision for the Indian esports industry? How does the company aim to contribute to its growth and development?
STAN envisions becoming the top global platform for gaming and esports, with a focus on community engagement. STAN’s goal is to offer a comprehensive experience for gamers and attributed to its focus on developing an active user base in the gaming space. STAN is focused on building authentic connections between gamers and content creators, where it offers features like STAN Clubs that enable micro and nano creators to interact with their audience without intermediaries. Unique features like exclusive rewards, early access to events, and in-game assets attract new users, making STAN a go-to platform for both gamers and creators, while supporting the industry’s rapid expansion.
How has the investment from Nazara Technologies impacted STAN’s growth and development? What are the company’s plans for utilizing these funds?
Nazara’s acquisition of a 15.86% stake in STAN underscores the platform’s significant potential in India’s rapidly expanding gaming and esports landscape. This strategic partnership aligns with both companies’ objectives to strengthen their positions within the gaming community. By joining forces, STAN will be better equipped to empower creators, enabling them to build and monetize their communities through innovative features such as digital collectables, chat rooms, and exclusive celebrity engagements.
How has the STAN se LAN program impacted the esports community in India? What are some success stories or notable achievements of participants?
The “STAN se LAN” program has strengthened the grassroots level of Indian esports by providing a platform for aspiring gamers to participate in professional-level competitions. ‘STAN se LAN’ program connects esports enthusiasts with professional events, enhancing gaming experiences and creating exposure for aspiring players. STAN also provides amazing features like STAN Elite Custom & Scrims for professional gamers & casual gamers where the platform provides Practice ground for aspiring esports players and also hosting tournaments where they are rewarded with prize, that’s a major source of earnings for creators.
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What initiatives does STAN have in place to nurture and develop budding content creators? How do you help them achieve success in the gaming industry?
The STAN platform offers powerful community-building tools, enabling creators to grow their audiences and engage more effectively. Soon, we’ll introduce even more creator-centric features, expanding community-building options to allow users to create and nurture their own communities on the platform.
STAN’s long-term vision is to become the ultimate companion app for gamers, where every aspect of a gamer’s journey can be centered around our platform. We aim to help gamers connect with fellow players, access a variety of rewards, and discover new games directly through the STAN app.
Additionally, we’re focused on empowering users who want to transition into content creation or pursue a career in gaming, offering all the necessary tools and support in one place. Over the next few years, we envision STAN evolving into a one-stop destination for both gamers and gaming creators, helping them thrive and succeed in every facet of their gaming experience.
