PUBG Mobile developer, Krafton reports revenue of $729.5 million for the first half of 2022 – KRAFTON, Inc. reveals its preliminary earnings for the first half of 2022. Krafton is the creator of the famous Battle Royale franchise PUBG Battlegrounds. The South Korean creators generated $729.5 million USD (946.7 billion KRW) in revenue during H1 2022 according to consolidated financial statements in accordance with the K-IFRS. Here is detailed information on the latest financial report by Krafton. For future updates on PUBG Mobile, follow InsideSport.IN.
KRAFTON’s operating profit margin in H1 2022 was 50.1%. For additional H1 2022 and Q2 2022 earnings details, please see below:
SUMMARY OF H1 2022 EARNINGS DETAILS:
- Revenue: $729.5 million USD (946.7 billion KRW) (+2.86% YoY)
- Operating Profit: $365.4 million USD (474.2 billion KRW) (+18.15% YoY)
- Net Profit: $338.4 million USD (439.2 billion KRW) (+30.97% YoY)
SUMMARY OF Q2 2022 EARNINGS DETAILS:
- Revenue: $326.5 million USD (423.7 billion KRW) (-7.77% YoY)
- Operating Profit: $125 million USD (162.3 billion KRW) (-6.81% YoY)
- Net Profit: $149.4 million USD (194 billion KRW) (+37.26% YoY)
CONTRIBUTING FACTORSKRAFTON’s mobile business recorded revenue of $550.7 million USD (715.6 billion KRW) during H1 2022. Released four years ago, PUBG MOBILE currently ranks second in sales among global mobile games. The company continues to provide new content and fresh gameplay experiences through its multitude of IP collaborations. To ensure a fairer playing field for all, the game has also adopted stricter anti-cheat programs. KRAFTON’s other mobile title, NEW STATE MOBILE, has continued to evolve, refocusing the way it upkeeps live service and expanding its IP collaboration efforts. As a result, NEW STATE MOBILE’s total play time and play frequency increased in Q2 2022.
PUBG: BATTLEGROUNDS, which is available on PC and consoles, recently celebrated its fifth anniversary. The game, which transitioned to a free-to-play business model in January 2022, has seen a steady inflow of more than 80,000 new users per day. Accordingly, average revenue per user (ARPU) across all platforms increased by more than 20% QoQ. International markets (outside South Korea) drove 94% of the game’s revenue during Q2 2022.
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