England Cricket Broadcast Rights – ECB Sky Sports Deal: Not only the BCCI, but England and Wales Cricket Board (ECB) is also getting ready for the MONEY-SHOWER from their broadcast deal. BCCI is expecting $7 Billion plus deal from its IPL Media Rights Tender. On the other hand ECB is in advanced negotiations with UK pay-TV broadcaster Sky Sports for a new domestic broadcast rights extension. The deal is reportedly worth $3 Billion plus. Follow Sports Business News Updates & Cricket News LIVE Updates with InsideSport.IN
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England Cricket Broadcast Rights: Bumper $3 Billion worth Broadcast deal coming ECB way, England Cricket Board ready to renew deal with SKY-SPORTS
ECB Sky Sports Deal: The multi-year deal will reportedly see the bulk of international and domestic cricket stay on Comcast-owned Sky.
- The current agreement between ECB & SKY ends in 2024
- As per reports in UK media, both the parties are now in advanced stage to seal 10 year extension for the rights.
- The deal signed in 2017, is reportedly worth US$289 million a year.
- The deal enables Sky broadcast first class county and home international matches.
What will be the value of NEW-DEAL? The value of new 10 year deal is expected to cross USD 3 Billion. This will make ECB Rights the 3rd highest revenue generation property in the Cricket World.
Highest Revenue Generating Properties in Cricket (All in USD)
- IPL Media Rights – $2.55 Billion in 2017 / Now Expectations $7 BN (5 Years Value)
- ICC Rights Portfolio – $1.9 BN for 8 Years
- ECB Rights – Expected Deal – $3 BN for 10 years
- BCCI Media Rights – $944Mn (4 Years)
- Cricket Australia Rights
England Cricket Broadcast Rights: Bumper $3 Billion worth Broadcast deal coming ECB way, England Cricket Board ready to renew deal with SKY-SPORTS
ECB Sky Sports Deal: Sky will reportedly continue to share rights to some matches with the BBC.
The public service broadcaster currently has live rights to four international Twenty20 matches (two men’s and two women’s) and ten matches from the ECB’s new short-form franchise tournament The Hundred, including the finals.
The ECB posted a loss of US$21.1 million for the 2020/21financial year.
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