Virat Kohli Total Earnings: Captaincy innings ends but brand appeal to stay for Kohli

Virat Kohli Total Earnings: Even after ending his captaincy innings, industry decalres ‘Kohli still will rule Commercial World of Cricket’

Shweta Agnihotri

Monday, Jan 17, 2022 5:49 pm

Virat Kohli Total Earnings – Kohli still KING of CRICKET COMMERCIALS: Indian cricket is going throgh transition. Virat Kohli has ended his captaincy innings in all formats of cricket. But the industry believes, even after resigning from the test captaincy – Kohli’s appeal with the brands will not go down – Follow Virat Kohli News […]

Virat Kohli Total Earnings – Kohli still KING of CRICKET COMMERCIALS: Indian cricket is going throgh transition. Virat Kohli has ended his captaincy innings in all formats of cricket. But the industry believes, even after resigning from the test captaincy – Kohli’s appeal with the brands will not go down – Follow Virat Kohli News Updates on InsideSport.IN

Virat Kohli Total Earnings: Even after ending his captaincy innings, industry decalres ‘Kohli still will rule Commercial World of Cricket’

“Last decade or so, he has been darling of the brands. Whatever brand he has endorsed, it has benefitted from his mass appeal. His agressive persona has elevated the brands like no one else. His appeal will stay the same. He will not lose on brand endorsements”, social commentator Santosh Desai told InsideSport.

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Virat Kohli Total Earnings: Even after ending his captaincy innings, industry decalres ‘Kohli still will rule Commercial World of Cricket’

Kohli according to industry estimates earned almost 180-200 Cr from various brand endorsements in 2021. The former Indian captain endorses more than 30 brands at this stage & none of these will end the relationship with him anytime soon.

Virat Kohli’s Total Earnings – Virat Kohli Endorsement Deals

Kohli’s Total Earnings from Endorsements in 2021: 179CR
How much Kohli Charge per-day Endorsement Fee?: 7 to 8 Crore per day
Total Brands Kohli Endorsements: About 30BRANDS
Instagram Sponsored Posts Fees: 5 Crore per post
Kohli’s Brand Value as Per Duffs & Phelps: $237. 7M

Virat Kohli Endorsement Deals: Kohli has long term relationships with Puma sportswear, Hero two-wheelers, MRF tyres, Audi cars, fashion platform Myntra, American Tourister luggage, Vivo smartphones and Hyperice wellness.

He also endorses and owns a stake in clothing and accessories brand Wrogn. All of these brands will continue the relationship with world’s most followed cricketer.

“His appeal and agressive demeanor is what brands love. They will continue to do the same irrespective of him resigning from the captaincy of the Indian team. Dhoni retired few years ago – his appeal to the brands stay the same & so will be Kohli’s. All new age brands especially will continue to stay associated with Kohli as he represents NEW-INDIA which is fearless to the CORE”, said Ashish Chadha, Sports Marketing veteran & CEO of leading sports-firm Sporty Solutionz.

Virat Kohli Total Earnings: Kohli fronts for close to 30 brands and his annual earnings from endorsements were estimated at ₹178. 77 crore in 2021.

The best part about Kohli is his enormous SOCIAL MEDIA following.

Kohli is the first Indian as well as first Asian to have 150 million plus followers on Instagram.

On the photo-blogging platform, when it comes to sports personalities, the Indian captain is at fourth place in terms of followers. Cristiano Ronaldo (237 million followers), followed by legendary forward Lionel Messi with 260 million followers and Neymar (150 million followers) in third place.

Apart from Instagram, Kohli enjoys a huge fan-following on popular social media platforms Facebook and Twitter.