The Indian Premier League (IPL 2024) madness is on song. In fact the 17th season IPL saw a record breaking opening day as CSK clashed with RCB. A total of 16.8 Crore unique viewers tuned into Star Sports to witness the cricketing extravaganza. On the opening day of IPL 2024, a watch time of 1276 Crore was clocked.
IPL 2024 has been shattering records. Be it on the ground or on the broadcast. A concurrent viewership of 6.1 crore was clocked on Day 1 of IPL 2024.
“This is a monumental achievement, made possible by fans’ love for Star Sports and an unwavering commitment of the network to ‘serving fans’. We would also like to thank all our partners and extend heartfelt gratitude to the BCCI for their support of the wide array of initiatives that Star Sports has continually undertaken to grow Cricket and TATA IPL,” a Star Sports spokesperson said.
“This growth is a reaffirmation of the incomparable capacity of Live Cricket to aggregate audiences on TV and provides a blockbuster start to the tournament. We will continue to enrich the magic of one of the world’s biggest sporting events to take forward the launch momentum and deliver unprecedented viewership,” he added.
Fans are set to hooked on to IPL 2024. With exciting games and incredible run chases, the Indian fans are ready to indulge themselves into the IPL madness.
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