IPL 2023: BCCI have officially roped in new sponsors for the upcoming IPL season. Former IPL chairman Rajeev Shukla on Tuesday confirmed Saudi Tourism Authority (STA) as one of the patrons. STA’s Visit Saudi replaces ed-tech company Unacademy. It is the second entity from Saudi Arabia, after Aramco to be associated with the Indian Premier League. Follow IPL 2023 LIVE Updates on Insidesport.IN
IPL 2023: BCCI extends partnership with Saudi Arabia, after Aramco deal, Visit Saudi confirmed as new sponsors ahead of IPL 2023 – Check out
Saudi Tourism Authority (STA) will replace ed-tech company Unacademy to become one of the official partners of the upcoming IPL 2023, sources have told the Economic Times. If this partnership materialises, STA will become the second entity from Saudi Arabia to be officially associated with the Indian Premier League.
Today Saudi Arab tourism authority joined hands with @BCCI as sponsor in @IPL to strengthen cricket ties between the two countries. BCCI secretary @JayShah announced the partnership in presence of STA president along with me & @ShelarAshish pic.twitter.com/ay3FdakWWm
— Rajeev Shukla (@ShuklaRajiv) February 14, 2023
Saudi Aramco, the world’s largest oil company, is presently the sponsor of IPL’s Orange Cap and Purple Cap titles. The Orange Cap is awarded to the leading run-scorer of each IPL season while the Purple Cap is awarded to the top wicket-taker of the tournament.
Earlier this year, tech start-up Unacademy announced a series of cost-cutting measures which included the discontinuation of their association with the lucrative sports league. Unacademy became the central sponsor of IPL back in 2020.
IPL 2023: BCCI extends partnership with Saudi Arabia, after Aramco deal, Visit Saudi confirmed as new sponsors ahead of IPL 2023 – Check out
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