Fans will now see International Cricket Council (ICC) T20 World Cup in a brand new ‘avatar’ as the ICC revealed the new logo of the tournament on Thursday.
The ICC T20 World Cup 2024 is set to start from June 4 to June 30 in West Indies and USA. The ICC tournament will be held first time in USA.
T20 World Cup 2024 new Logo
The new logo has electrifying visuals. The identity reflects that vision and energy of the tournament.
According to ICC, the new brand identity is inspired by the host country, incorporating their textures and patterns. The logo has a distinctive pattern to mention the palm trees of the West Indies and the ‘stripes’ of the USA.
“The ICC Men’s and Women’s T20 World Cups promise to deliver an electrifying and edge-of-your-seat experience to cricket fans globally, and we hope the new visual identity reflects that vision and energy,” said the ICC General Manager – Marketing and Communications Claire Furlong, as quoted by ICC.
“The incorporation of the distinctive patterns in the brand will provide hosts with a unique element across the event’s look and feel,” he further added.
“We have an exciting six months ahead of us building up to the ICC Men’s T20 World Cup in the West Indies and USA, and fans can now register their interest to receive World Cup information and ticket news,” Furlong concluded.
