Anushka Sharma OTT deal – Virat Kohli Wife Bumper Deal: Virat Kohli’s wife Anushka Sharma has signed a BUMPER Rs 350 crore ($54 million) deal with Netflix and Amazon Prime Video to produce web series and movies on the two OTT platforms. One of the big OTT releases will be Jhulan Goswami’s biopic featuring Anushka on Netflix titled ‘Chakda Xpress’. Follow InsideSport.IN for more
The bumper deal will include Anushka Sharma and her brother Karnesh Ssharma’s production house Clean Slate Filmz will produce films and TV series over the next 18 months. A second season of Paatal Lok is also expected to be produced as per a Bloomberg report. However, it is not known how many movies and web series will be produced.
Anushka Sharma OTT deal: Bumper deal for Virat Kohli’s wife, Anushka Sharma signs 350 crore worth deal with Netflix & Amazon Prime Video
Anushka Sharma drops out of Jhulan Goswami’s biopic, will continue to produce the film- Report
A Netflix spokesperson confirmed they will be rolling out three upcoming productions with Clean Slate Filmz, while Amazon didn’t immediately respond to a request for comment.
It is a really special film because it is essentially a story of tremendous sacrifice. Chakda Xpress is inspired by the life and times of former Indian captain Jhulan Goswami and it will be an eye-opener into the world of women’s cricket. pic.twitter.com/eRCl6tLvEu
— Anushka Sharma (@AnushkaSharma) January 6, 2022
The release roster is the latest sign that film production is recovering in the world’s most prolific movie-making center after being crippled by the financial and logistical disruption unleashed by the Covid-19 pandemic, which shut down cinemas and film shoots across the country. Movement curbs have eased and movie theaters reopened in the past few months, further bolstering the prospects of India’s studios.
Anushka Sharma OTT deal: Bumper deal for Virat Kohli’s wife, Anushka Sharma signs 350 crore worth deal with Netflix & Amazon Prime Video
The pandemic, which forced people to consume more entertainment online, also exposed India’s almost 1.4 billion population to varied geographies and niche genres on an unprecedented scale.
This has fueled a race to secure content among streaming giants, benefiting smaller but edgier studios like Clean Slate Filmz that produced the 2015 motion feature “NH10”, which starred Ssharma’s Bollywood actor-sister Anushka Sharma and tackled the practice of so-called honor killings in India.
Last month, Netflix slashed its India subscription costs by as much as 60% as it sought to claw back market share from Amazon and Walt Disney Co., the two dominant online entertainment platforms in the country. Netflix’s Co-Founder Reed Hastings last week voiced frustration that the streaming giant hadn’t gained momentum in India, known for its highly price-conscious consumers.
Anushka Sharma OTT deal: Bumper deal for Virat Kohli’s wife, Anushka Sharma signs 350 crore worth deal with Netflix & Amazon Prime Video
The competition between OTT giants has meant that budgets are rising, so is the will to experiment, according to Ssharma, whose studio is behind the acclaimed crime series “Paatal Lok” on Amazon Prime Video.
Clean Slate Filmz is now gearing up to release on Netflix “Chakda ‘Xpress”, a biopic where Anushka will play an Indian cricketer who’s considered one of the world’s greatest female fast bowlers, as well as thriller series “Mai” and drama film “Qala.”
“What has happened over a period of time is ambition is also going up within the studio systems,” Ssharma said. “And that’s great for people like us.”
Anushka Sharma OTT deal: Bumper deal for Virat Kohli’s wife, Anushka Sharma signs 350 crore worth deal with Netflix & Amazon Prime Video
