One of the most watched and cash-rich leagues, the Indian Premier League, is all set to kick start its new season from March22. Let’s see the full list of IPL 2024 Sponsors.
The IPL has not only been the best platform for players to showcase their talents but has also played a huge role for sponsors from a business point of view since the beginning.
IPL 2024 Sponsors
Partnership | Sponsors Name | Price (Rs) |
---|---|---|
Title Sponsor | Tata | 2,500 crore |
Associate Partners | My11Circle, Angle One, Rupay, Ceat | 1,485 Crores |
Official Broadcasters | Disney Star Network | 23,575 crores |
Digitial Streaming Partner | Jio Cinema | 23,758 crores |
IPL Title Sponsor
The TATA group has managed to retain the IPL 2024 sponsorship with a record-breaking deal of ₹ 2500 Crore, noted as the highest-ever title sponsorship deal in the league’s history.
IPL Associate Sponsors
After the title sponsorship deal, BCCI also sold the four remaining associate sponsorship slots for a whopping sum of ₹ 1485 crores. My11Circle, Angel One, Rupay, and Ceat have managed to buy the four remaining slots from BCCI.
Three out of four sponsors have bid for five years, whereas RuPay has bid for a three-year deal which will end in 2026.
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