Gaming Chair Brand Cybeart enters Cricket with a multi-year licensing deal with Gujarat Titans as the official merchandising partner: One of the leading chair brands, Cybeart has been announced as the official merchandising partner of India’s distinguished cricketing outfit Gujarat Titans on a multi-year deal. Having expanded their global footprint by entering the Indian market last year, Cybeart has partnered with some of the country’s notable Esports teams, IPs, and youth events. Here’s all you need to know about the same. For future updates on Gaming and Esports, follow InsideSport.IN
Within just four months of their arrival in India, the brand has decided to set foot into the cricketing landscape with their association with Gujarat Titans. Through this partnership, Cybeart will now aim to tap the Cricket followers and introduce the high quality, futuristic chairs for the team as well as the worldwide fanbase that provides them with a world-class sitting experience.
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— Gujarat Titans (@gujarat_titans) February 21, 2023
Cybeart react to the partnership
Talking about the significance of this one-of-a-kind partnership, Krutik Patel, Founder of Cybeart said, “We are extremely delighted to partner with one of the biggest cricketing teams of India. Adding this partnership to the brand’s portfolio is the first step in entering Cricket and diversifying from the Esports sector specifically to cater to a much wider demographic.”
” Gujarat Titans is one of the most admired teams and they in their very inception year have won titles and accolades in the country’s top cricket league. I am confident that this partnership will help us in our vision of creating an ecosystem that values ergonomics. This association will provide fans with the most comfortable chairs on the market, branded with their favorite team, and give them a luxurious viewing experience.”
Game On 🔥
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.#cybeart #cybeartsetup #jointherevolution #gamingchair #chair #esportscanada #esports #Canadian pic.twitter.com/FsW9PYg1LL— Cybeart Inc. (@CybeartInc) December 27, 2022
Gujarat Titans, the defending IPL Champions are home to international cricket’s biggest names such as Hardik Pandya, Shubhman Gill, Rashid Khan, David Miller, Kane Williamson, and many more who will be utilizing the world’s first cricket league chairs to experience the difference. As part of the agreement, the unique chairs will also be present in the team rooms as well as KIOSKS on the home field where the chairs will function as an experience center.
Gujarat Titans COO Arvinder Singh Reacts
“Since inception, we have partnered with brands that symbolize innovation, excellence, and a new-age approach to business. With their futuristic chairs, Cybeart have created a niche for themselves at the international level and continues to grow. We welcome Cybeart to the Gujarat Titans family and look forward to a fruitful association that strengthens with time,” said Arvinder Singh, COO of Gujarat Titans.
According to a report by Coherent Market Analysis, the global gaming chair market was valued at USD 1126.36 million in 2021. It is forecast to reach a value of USD 2034 million by 2030 at a CAGR of 7.8%. The significant rise in the frequency of health concerns due to longer working hours and the appeal of comfort are certainly driving the growth of this industry.
Cybeart’s partnership with Gujarat Titans will boost their aim to revolutionize the gaming chair sector with its products that prioritize ergonomics and emerge as the foremost brand in the international market.
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