KhiladiAdda revenue grows 7X in two years, projected to be at 21cr in FY23: India’s largest micro eSports tournament and online gaming platform, KhiladiAdda has achieved another major milestone of recording 7X growth in revenue in FY22. The company’s revenue has jumped to Rs. 11.50 Cr in FY22 from Rs. 1.58 Cr. recorded in FY21 and is further projected to reach 21Cr. in FY23.
Started in 2019, KhiladiAdda’s micro eSports tournament and online gaming platform allows gaming enthusiasts to play games like fantasy cricket, ludo, quizzes, Free Fire Max, Battleground India, and other casual games with an opportunity to monetize their gaming skills. It endeavors to integrate the fun and excitement of gaming with a lucrative incentive structure that enables players to monetize their skills and time in a secure and compliant manner.
CEO Satyam Rastogi reacts
Commenting on the business growth, Satyam Rastogi( CEO) of KhiladiAdda said, “We are happy with our performance in the past two years and also in the current year, though we believe there is huge upside available for us to scale and we are confident that we will have much better numbers in FY 23-24. We would continue to explore more opportunities in the areas of our business growth. We are also working on improving the revenue share mix between RMG revenue and non-RMG revenue”
To accelerate the business growth, KhiladiAdda is in the process of $6 – 7 million soon. It will allocate a substantial share of the funds to adding more games through internal development, partnerships with third-party game development companies, and acquisitions. Adding new markets in the immediate neighborhood is being actively pursued.
Partnerships and Plans
Recently the company entered into partnerships with Freak X Games for bringing the game Droid-O and Rein Games for bringing RummyAdda to its users. KhiladiAdda is also looking to expand its presence internationally, starting with Europe and the Middle East with a special focus on eSports. The company is on the path to setting up a studio and content development center in the two regions.
To accomplish the goals of business growth, KhiladiAdda will also emphasize doubling its headcount in the coming two years. KhiladiAdda has close to 3 million registered users and more than 3,00,000 monthly active users. The online gaming platform witnesses heavy footfall, with a new gamer registering every 16 seconds on the platform. Besides monetizing opportunities, the gaming platform offers gamers assured rewards up to 3X, instant UPI withdrawals, unlimited referral bonuses, a low platform commission structure, effective loyalty programs, and round-the-clock personalized chat support.
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